The National Electoral Commission (NEC) of Somaliland has taken another significant step toward ensuring fair and balanced election coverage by establishing a specialized Media Ethics Monitoring Committee. The committee, appointed on November 4th but officially released today, comprises distinguished media professionals and academic experts tasked with overseeing media conduct during the crucial pre-election period through to the announcement of final results.
This strategic initiative aims to maintain journalistic integrity and professional standards across both state-owned and independent media outlets during the politically sensitive campaign period. The committee will monitor coverage of all national parties and political associations, ensuring balanced reporting and adherence to established media guidelines.
The newly formed body will work in tandem with two existing oversight committees: the Committee for Ethics, Conflict Resolution, and Election Monitoring (CEREM) and the Committee for Monitoring the Code of Conduct and Ethics of the Media (CMCCEM). This three-tiered approach represents a comprehensive strategy to maintain electoral integrity and prevent potential media-related conflicts.
The committee's core responsibilities encompass a comprehensive range of oversight functions, including monitoring compliance with the media code of ethics, evaluating fairness in campaign coverage across all platforms, conducting thorough reviews of political advertising content, addressing and investigating complaints related to media bias, ensuring equitable access to media platforms for all participating political entities, and implementing measures to combat the spread of misinformation and hate speech throughout the electoral process.
The committee's establishment follows a binding agreement between the Electoral Commission and various media outlets and social media influencers, who have committed to following strict ethical guidelines during the election period. This agreement serves as the foundation for maintaining professional standards and ensuring responsible journalism during the electoral process.
The timing of this initiative is particularly crucial as Somaliland approaches a pivotal election that could significantly impact its democratic development and international recognition efforts. By strengthening media oversight, the Electoral Commission aims to foster an environment conducive to fair, transparent, and peaceful elections.
The appointment was signed by the 7th electoral commission Chairman, Musa Hassan Yussuf.